Portfolio / LegalMoov
LegalMoov
Co-founder & Chief Product Owner · Corporate design · Web design
- Client
- LegalMoov Ltd, Ireland
- Period
- June 2024 – September 2025
- Area
- Product Management
- Tools & Skills
- Product strategy, UI/UX design, corporate design
Services
As co-founder, Chief Product Owner and UI/UX Lead, I built LegalMoov from idea to beta. LegalMoov is a GenAI platform for B2C and B2B that answers legal questions across all areas of law and produces in-depth analyses and reports. Where needed, it suggests suitable lawyers and other specialists with whom users can book an appointment directly.
It is built on a newly created legal database and a prompt database reviewed by lawyers. Several LLMs handle the database search, the case summary, proactive follow-up questions to users and the search for the right lawyer or specialist. For B2B users, the app offers its own profile plus features such as verification, calendar sync, and client and appointment management.
Product
- Defined AI product strategy, vision, roadmap and MVP for a GenAI-based legal SaaS platform
- Designed a chat-based, automated legal advice process with LLM integration and delivered it with the development team
- Launched the B2C beta in September 2025 and prepared the B2B rollout
- Built an interdisciplinary team
Brand & Web
- Corporate design
- Product demo and microsite
Awards
- TrailblazHER Award 2025, TU Dublin
- “Innovators to Watch 2025” (The Irish Post)
- Nominated for the National Digital Awards 2026
